miércoles, 11 de enero de 2017

No Logo (REVIEW)

Cool Hunters: The Legal Stalkers of South Culture

We are facing a text of Naomi Klein. The central idea of the text is the legal stalkers of youth culture. Cool hunters were paid by big corporations to make their image appealing to younger audiences. The text is divided in four paragraph.  In each paragraph there is a different idea.
I totally agree with the writer of the text. I think that cool hunters are very dangerous because they spy on us in an absolutely legal way. They spy on us from the outside without knowing it ourselves.
The objective of cool hunters is to give advice on their products and advertising campaigns.

At the end of the text the writing says that  back in the seventies "graffiti was like artillery fired in a war between the street and the establishment". I agree with Naomi when she says: with the passage of time graffiti has become in slave brand leaving anything unbranded.Resultado de imagen de cool hunters